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Media research
Scope Note
Systematic investigations of the use, characteristics, and effects of print and nonprint media (Note: use as a minor descriptor for examples of this kind of research - use as a major descriptor only as the subject of a document)
Broader Term
Research
Narrower Term
Television research
Textbook research
Related Term
Audience analysis
Educational media
Institutional research
Mass media
Mass media effects
Mass media role
Media literacy
Media specialists
Use studies
Subject Category
810 Research and theory
Date Added
Jan 84
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